In 1924, Bavarian-born Adolf “Adi” Dassler famously created a high-performance athletic shoe for the world’s top athletes. Olympians raced to gold medals and record times wearing the revolutionary adidas sneaker, including American Jesse Owens in 1936. Always at the forefront of footwear innovation and technology, the company is now also celebrated for its funky yet functional street-friendly designs.
Released in 1993, the GEL-LYTE V was released as a running shoe with a lightweight frame and superior cushioning. The mono tongue fit system and harder density waving U-shaped feature on the midsole heel helped increase stability and cushioning.